Minsk,

Belarus

Phone:  + 375 17 334 65 22                + 375 29 505 09 64

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Invitation

We invite Your Company to participate in the International specialized competition of alcoholic and non-alcoholic beverages ZALATY KELIH-2019 which will be held

in Minsk on November 12-14

Irena Belskaya
Chairman of the Organizing Committee
 
 

THE FOLLOWING BEVERAGE CATEGORIES ARE ACCEPTED FOR PARTICIPATION:

  • Vodka

  • Strong distillery beverages

  • Cognacs

  • Other strong alcoholic beverages

  • Tinctures

  • Natural grape wines (still , sparkling), fruit, special

  • Liqueurs

  • Vermouth

  • Ciders

  • Beer (light, dark, porter, strong)

  • Energy drinks (alcoholic, non-alcoholic)

  • Functional drinks

  • Water (drinking, mineral, fruit, flavored)

  • Carbonated beverages

  • Bottled ice tea

  • Kvass (kvass drink)

  • Juices

 

COMPETITION PROGRAM

12.11.2019

09:00 - 16:30 Сonduct of private blind tasting

13.11.2019

09:00 - 16:30Сonduct of private blind tasting
17:00 — Press conference
19:00 — Drink Fest (open tasting of beer and non-alcoholic beverages in the framework of the competition "Zalaty kelih", a show program with the participation of Belarusian pop artists)

14.11.2019

 

09:00 - 16:30Сonduct of private blind tasting

18:30  The closing ceremony of the international competition with the award of the Grand Prix and awards for the participants. Gala dinner. Show program with participation of Belarusian pop stars

 

COMPETITIVE NOMINATIONS

Grand Prix

 

This nomination is awarded to the best product of the category - the winner in the appropriate category by the total score of the tasting parameters.

The best specialized brand

 

This nomination is awarded to a professionally branded product / product line based on the evaluation of the brand's attributes by the expert jury.

 

SPECIAL AWARDS OF THE COMPETITION

Highest customer rating

 

This nomination is awarded to one product in the category based on the results of the tastings in consumer focus groups.

Special prize of jury

This nomination is awarded to individual products of any categories based on the results revealed distinctive features of one of the estimated parameters (soft taste, bouquet, aroma, etc.) which have been noted by all judges during tastings.

Discovery of the year

This nomination is awarded by the Expert Council to new products of any category that have distinctive / innovative properties.

Pride of the brand

This nomination is awarded to the products of the brand which are proposed for evaluation by an expert jury at the initiative of the manufacturer and claim the status of a product in its range. This status is specified in the nomination.

The best manufacturer

 

This nomination is awarded by the Expert Council on set of results of participation in a competition and assessment of the provided information packages of the manufacturer (the approved sample).

The best supplier

 

This nomination is awarded by the Expert Council on the results of participation in the competition and assessment of the provided information packages of the manufacturer (the approved sample).

The best souvenir product

 

This nomination is awarded to the product in a gift-souvenir package based on the evaluation of the creative idea and execution visualization by a special expert jury.

The best packaging / label

 

This nomination is awarded to the product / product line based on the evaluation of content, general visualization and design of packaging / labels by a special expert jury.

 

Opportunities of the participant of the tasting competition ZALATY KELIH

Prize-winners of the competition have the right to apply the sign ZALATY KELIH and special prize signs of a competition on packing of the won product and also to use them in other purposes of promotion

  • Vodka

  • Strong distillery beverages

  • Cognacs

  • Other strong alcoholic beverages

  • Tinctures

  • Natural grape wines (still , sparkling), fruit, special

  • Liqueurs

  • Vermouth

  • Ciders

  • Beer (light, dark, porter, strong)

  • Energy drinks (alcoholic, non-alcoholic)

  • Functional drinks

  • Water (drinking, mineral, fruit, flavored)

  • Carbonated beverages

  • Bottled ice tea

  • Kvass (kvass drink)

  • Juices

 

Jury of the Competitive

ZALATY KELIH -2018

  • Irina Abramova - Director of the All-Russian Research Institute of Food Biotechnology - a branch of the federal state budgetary institution of science of the Federal Research Center for Nutrition, Biotechnology and Food Safety;

  • Elena Morgunova - Deputy General Director for Standardization and Food Quality of the Scientific and Practical Center of the National Academy of Food Sciences of Belarus;

  • Alexander Pushkar - Head of the Alcohol and Non-alcoholic Products Technology Department of the Republican Unitary Enterprise "Scientific and Practical Center of the National Academies of Sciences of Belarus for Foodstuffs";

  • Oksana Zubkovskaya - Specialist of the wine-producing and non-alcoholic beverages branch of the Republican Unitary Enterprise "Scientific and Practical Center for National Food Sciences Academies of Belarus";

  • Natalya Rabchonok - Specialist of the wine-producing and non-alcoholic beverages branch of the Republican Unitary Enterprise "Scientific and Practical Center for National Food Sciences Academies of Belarus";

  • Alexey Sementsov - Head of the Design Department of the Belarusian State University, Associate Professor. Member of the international public association "Union of Designers".

 

Our partners

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